Author Archives: Justin Locke

the difference between catering and presenting

well you regular readers may have noticed, I am contributing articles to other online magazines, at the expense of posts here.  oh well.  here is a little article i did for an event planner online magazine on the importance of … Continue reading

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I’m Just a Negotiator Who Can’t Say No

Well that was the original title of this article . . . i guess the editors never saw "Oklahoma" . . . 🙂   anyway you get the idea.  five points on how to be a better negotiator by saying … Continue reading

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Post Bass Part . . . um . . . Depression

My bass teacher was an alcoholic and a crook, but he was also something of a philosopher.  And he used to say that we don’t really own our instruments, we are just the temporary caretakers of them.  I think there’s … Continue reading

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Managing Cowardice

There is a classic scene that you’ll see in many old World War II movies.  The young untested soldier, on the eve of his first battle, admits to his experienced commander that he is afraid.  The commander, a paragon of … Continue reading

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In Education, Maybe It’s Time to Think about Going Backwards

As a lecturer and, well, I hate to say it, de facto educator, I run into a lot of people who run various conferences and other educational events, and a fairly hot topic these days is different styles of “learning.” … Continue reading

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Trust as a Management Tool

okay, published in Advisor Perspectives this week, an article I am particularly proud of, "Trust as a Management Tool": http://www.advisorperspectives.com/newsletters11/Trust_as_a_Management_Tool.php I always felt that this was a key element of achieving top performance in the music biz.       

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Welcome to My Blog: An Introduction and User’s Guide

Since this blog has become so large (over 300 posts) and so many new people surf into it every day, I thought it might be helpful to put this introductory post permanently “at the top” so you might get better … Continue reading

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For Event Planners: a Quick Overview of Justin Locke, Speaker

“Justin Locke . . . borders on genius I think.”                     – Mary Richardson, WCVB-TV, Boston [PLEASE NOTE that post is very out of date, please click on the coaching/speaking link above for more current info –  🙂  jl] Okay, I … Continue reading

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Orchestral Family Concerts by Justin Locke

Back in the days when I was a full-time professional bass player, one of the many occupational hazards I faced was playing what we called “kiddie concerts.” The vast majority of “kiddie concerts” I played were, in my view, ineffective. … Continue reading

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All Blogs Are Not Created Equal

So I discovered Google’s Alexa service today (thank you Jenise…)… and I was rather thrilled (I think) to discover that this blog is in the top 13 million web sites in the entire world.  I’m not really sure what that … Continue reading

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