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Author Archives: Justin Locke
My latest promo video
Well my speaker bureau dropped me a note asking if I had any updates, and I decided I needed a major new upgrade of my demo video. Took me 6 days and I'm still tired from it, but here it … Continue reading
Posted in Speaking
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Stupidity 1, Intelligence Zero
Well I am always intrigued when I see someone corroborate the Principles of Applied Stupidity. On 60 Minutes tonight, Ricky Jay, actor and magician, said that "intelligent people" (or people who think they are smart) are more easily conned because … Continue reading
Posted in Stupidity Science
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Commenting on the Oblivious
So I am reading David Meerman Scott’s “The New Rules of Marketing and PR.” Full disclosure here, I’m a big fan of his, in fact the reason this blog even exists is because of his polemics, as I read the … Continue reading
Posted in Uncategorized
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To err is human, to proofread is expensive and time consuming
I had a fairly interesting thing happened to me yesterday as a self publisher, and I thought I would indulge myself (and ask you to indulge me) as I tell you what happened. First of all, a few comments about … Continue reading
Posted in My Books, Stupidity Science
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Fractals and the science of non-thought
My brother the locksmith is always talking about fractals of thought (i.e., repeating patterns), and today I came across a very good illustration. When I wrote Principles of Applied Stupidity, I sincerely believed that I was doing something that no … Continue reading
Posted in Stupidity Science
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Kindle, VHS, and Betamax: One Possible Future for E-Readers
There has been quite a lot of hubbub lately about e-books and the electronic readers such as Kindle, and the other proprietary readers offered by Barnes & Noble, Sony, Apple, and so on. As a self published author, I have … Continue reading
Posted in My Books, Observations
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Your Unique Powers of Perception
You have probably, at one time or another, encountered individuals with unique powers of perception. People’s perceptual abilities are often just as unique as their fingerprints. Just to give you one example, I have a sister who has perfect pitch. … Continue reading
Failure Does Not Exist
Being the #1 (self appointed) expert in the universe on Stupidity, I have of course dealt with failure in past books and blogs. But, since stupidity is of course infinite, I never stop discovering new realms of it, and recently … Continue reading
A review of “Principles of Applied Stupidity”
well i am very grateful to Robert Huebscher and David Raileanu for doing a review of “Principles of Applied Stupidity” in their newsletter which I guess gets read by a whole lot of people! http://www.advisorperspectives.com/newsletters09/How_to_Succeed_Without_Knowing_Anything.php David makes some very good … Continue reading
A Fond Christmas Memory
Many years ago I had a very large apartment and it was perfect for throwing parties. One year I decided to have a Christmas party. I billed it as a tree trimming party but the idea was, bring an ornament, … Continue reading
Posted in The Art of Originality
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