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Category Archives: The Art of Originality
Issues of copyright
Being a writer, playwright, and occasional media producer, I of course have to deal with issues of copyright on a fairly regular basis. Just to bring you up to speed on the most important basics of copyright issues: 1) when … Continue reading
Customer Personas on a Grand Scale
I’ve been reading this book lately titled "The New Rules of Marketing & PR" by David Meerman Scott. A marketing Guru friend of mine, Kathy Greenler Sexton, turned me onto this guy’s web site, and his web site is what … Continue reading
why bank of america didn’t fall apart
Well I was sitting here watching 60 Minutes last night, they did a piece on Bank of America (which is based in Charlotte, not NYC, just FYI) and how and why it has not fallen apart like so many other … Continue reading
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Emotional Literacy 101: the attraction of being a C student
It slowly dawned upon me the other day that as a "music professional," while my primary function was to play notes accurately, the real job of the music professional is to manage and even manipulate emotions of large numbers of … Continue reading
Posted in My Books, The Art of Originality
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Dealing with Writer’s Block
One of the questions I am occasionally asked is, "how do I deal with writer’s block?" Well, the shorter answer is, "I don’t." I address the issue of "creativity blockage" in one of the chapters in my book "Principles of … Continue reading
Stage Fright and Management thereof– Part One
When people think of “arts education,” they immediately think of the school band. But there is a whole ‘nother realm of arts education, and since no one else is grabbing the potential massive market share, I will. Today’s lesson, boys … Continue reading